Falcon Rods, which has designed and built specialty rods since 1990, has signed on as the first title sponsor for the new Basspro.com Bassmaster Opens Angler of the Year Award, B.A.S.S. announced today.

 Read more...

Rapala, maker of premium lures and other fishing tackle and accessories, will serve as the title sponsor of Rapala Bassmaster Fantasy Fishing, which annually draws more than 26,000 enthusiastic fans of competitive bass fishing. New for 2020, Fantasy Fishing will award more than $90,000 in prizes, offering a much higher chance for players to win prizes at each event. Read more...

Longtime B.A.S.S. sponsor Academy Sports + Outdoors has announced its title sponsorship of the 2020 Bassmaster Classic on Lake Guntersville and in Birmingham on March 6-8. Through this heightened support of the 50th year of competitive fishing’s most iconic event, the brand looks to usher in a new level of excitement for bass fishing fans, Academy customers and anglers around the country.

In an effort to inspire more youth involvement in bass fishing, B.A.S.S. has signed on as presenting sponsor of Bassin’s 2019 Big Bass Junior Championship (BBJC).

B.A.S.S. officials announced today that Yamaha is now the official motor sponsor for B.A.S.S. Conservation.

SiteOne Landscape Supply, the nation’s largest supplier of wholesale goods for green industry professionals, has signed on to become an Elite Partner of the Bassmaster Elite Series and title sponsor of the SiteOne Bassmaster Elite at Cayuga Lake, New York.

After record-setting attendance numbers at the 2019 GEICO Bassmaster Classic presented by DICK’S Sporting Goods, B.A.S.S. officials announced a yearlong celebration of the fans who make professional bass fishing so special.

TNT Fireworks, the nation’s largest distributor of consumer fireworks, has signed on to sponsor B.A.S.S. high school and college fishing programs and become the title sponsor of the organization’s grass-roots angler events, the TNT B.A.S.S. Nation Series.

B.A.S.S. and Cracker Barrel Old Country Store are teaming up to support military families through a special partnership that benefits Operation Homefront this spring. At participating locations, Cracker Barrel guests are invited to purchase specially priced $12 annual B.A.S.S. memberships for a limited time (regularly priced at $30). Each purchase will lead to a $2 donation to Operation Homefront in support of its mission to build strong, stable, and secure military families. Guests can also purchase B.A.S.S.-branded shirts, caps and Tervis tumblers from Cracker Barrel locations through August 26, 2019 while supplies last.

Stetson Blaylock came to the Bassmaster Elite at Winyah Bay with one goal in mind: don’t finish last. He accomplished that goal — and then some.

Joe Gibbs Racing (JGR) announces today that it has entered into an agreement with Bass Anglers Sportsman Society (B.A.S.S.) to serve as an associate sponsor on its No. 19 Toyota Camry driven by Martin Truex Jr.

“B.A.S.S. is thrilled to enter into this partnership with Joe Gibbs Racing and the Bass Pro Shops No. 19 car,” said Bruce Akin, CEO of B.A.S.S. “As an avid outdoorsman and fisherman, Martin Truex Jr. is a great fit as an ambassador for our sport. This partnership also amplifies our common partnerships with Toyota and Bass Pro Shops. Most importantly, in a year where we are celebrating the fans of B.A.S.S., it connects our organization with racing fans who are also fans of fishing.”

B.A.S.S. is the world’s largest fishing organization with a growing membership that has now reached 510,000. A media-and-events company that celebrated its 50th anniversary last year, B.A.S.S. conducts the world’s most prestigious professional bass fishing tournaments and reaches millions of fans each month through its flagship magazine, Bassmaster, Bassmaster.com, and the highly rated The Bassmasters television program.

“It’s great to have B.A.S.S. come on board as an associate sponsor with our No. 19 Toyota Camry,” said Martin Truex Jr. “It’s no secret that I love fishing so this is obviously a great fit. B.A.S.S. has done a lot to advance the sport and I look forward to working with them and through their partnerships with Toyota and Bass Pro Shops.”

Mercury Marine continues its longstanding support of B.A.S.S. with the announcement of a new premier sponsorship of the world’s largest fishing organization.